Bang & Olufsen, Product Presentation

B&O is the world’s leading design brand for advanced entertainment products for the home environment and high-performance sound systems for the high-end automotive industry.   The assignment was to create an interactive presentation of BeoLink, the system that enables all B&O products to communicate and interact with each other.  

The film is shown in all B&O shops worldwide, on bangolufsen.com,  in showrooms and at trade fairs.   The film was developed in 3D taking the point of reference in an actual glass model of a house which is exhibited in all B&O shops.   LeadIT carried out production of the film in close collaboration with Bang & Olufsen’s Global Marketing Department.